Curated Resources for Business Builders

📚 Must-Read Books

• The Personal MBA by Josh Kaufman
  A modern masterclass in business, minus the jargon.
  Get on Amazon

• Black Box Thinking by Matthew Syed
  Why embracing failure is the path to growth.
  Buy on Bookshop

• Risk Savvy: How to Make Good Decisions by Gerd Gigerenzer
  Sharper thinking for uncertain environments.
  Get on Amazon

• Your eBook Title: Case Study Playbook—Vol. 1
  My original analysis templates—for founders, operators, and business learners.
  Download on Gumroad

🛠️ Tools for Operators

• Notion – Templates for case study analysis
  Try Notion Free

• Trello – Project management, risk tracking
  Explore Trello

• Fathom Analytics – Simple, privacy-focused website analytics
  Start with Fathom

• Your Gumroad Template: Strategic Risk Tracker
  A practical Notion/table tool for scoping decisions and blind spots.
  Download Free or Donate

🎬 Video Deep Dives & Playlists

• How Great Businesses Fail — Case Study (YouTube)
  Watch on YouTube

• Business Model Navigator Lecture: Swiss Startup Stories
  Watch here

• Exclusive Webinar Recording: “Surviving the Unsafe Zone”
  Learn resilience habits and decision frameworks in this premium AMA.
  Instant Access on Gumroad

📝 Newsletters Worth Your Attention

• Stratechery by Ben Thompson
  Read and Subscribe

• The Generalist by Mario Gabriele
  Explore Issues

• UnsafeZone.xyz Insights
  Zero-fluff, practical case studies in your inbox (subscribe and share!)

🤝 Get More + Support UnsafeZone

• Download my checklists, frameworks, and exclusive mini-guides:
  See my Gumroad Store

• Feedback, content idea, or partnership pitch?
  Contact me directly

Every recommendation on this page is hand-tested or personally curated. Purchasing through these links supports editorial independence at UnsafeZone.xyz—thank you.